-
Make a list of keywords and phrases that
describe your business. Think about what phrases
someone would use in a search engine to look
for exactly what you offer.
-
Use these descriptive phrases on each of
your page titles. Other places
your keyphrases should appear are in your
content and meta-data and internal links.
-
Create relevant well written content.
Use the keywords and phrases in your website
content.
-
Build links. Get relevant
links from other sites and directories to
your site. Also, have links from your site
to other relevant sites.
-
Submit key pages. Submit
the pages of your site that have the most
relevant content to the search engines and
directories.
-
Verify and maintain your listings. Keep
an eye on how your site is doing, review your
website statistical
reports.
-
Make sure your site code is clean and as
compliant as possible with the World Wide
Web Consortium's guidelines: http://validator.w3.org/
-
Avoid using frames or an all Flash Site.
